Ayodele Lamina

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Memetic Launchpad

Web3 meme coin creation and trading platform.

Memetic Launchpad is a Web3 memecoin creation and trading platform built on the SUI blockchain, designed to let anyone create, launch, and trade Memecoins in minutes, without needing deep technical knowledge.

The project was developed during a hackathon by a cross-functional team of designers and developers. I served as the Lead Product Designer, responsible for defining the product experience, dashboard structure, and interaction logic across the platform.

At its core, Memetic explores how speed, transparency, and trust can coexist in a space that is often chaotic, speculative, and difficult for newcomers to navigate.

Role

Lead Product Designer

Product Type

Web3 Trading

Scope

Trading platform, coin launcher, live coin market, chatroom, airdrop distribution

The Problem

Memecoins have become a powerful cultural and financial phenomenon in Web3, but creating and launching one is still largely inaccessible to non-technical users.

Most existing Memecoin tools:

Require complex smart contract interactions
Offer poor visibility into token performance after launch
Lack transparency around ownership, liquidity, and market behavior
Create opportunities for rug-pulls due to weak or absent safeguards

For a hackathon environment, the challenge wasn’t just to build fast, but to design responsibly, balancing excitement with structure, and speculation with clarity.

The question became:

How might we design a Memecoin launchpad that feels fast and fun, yet grounded in real-time data, accountability, and user control?

Key Challenges

Designing for speed without sacrificing trust:
Memecoin culture values immediacy, but users still need clarity and confidence before trading.
Presenting complex market data in a usable way:
Live prices, liquidity, holders, volumes, and charts can easily overwhelm users.
Wallet-first authentication:
There is no traditional sign-up flow; the wallet is the identity.
Preventing exploitative behavior:
Rug pulls and liquidity drains are common in Memecoin ecosystems.
Hackathon constraints:
Limited time meant prioritizing the most meaningful features while designing for future scalability.

Design Insight

Early exploration made one thing clear:

This product didn’t need to educate users about crypto, it needed to organize chaos into a clear, actionable system.

Instead of flashy, abstract Web3 visuals, I leaned into a direct, dashboard-driven experience:

Data-forward
Action-oriented
Familiar to users who have interacted with trading or analytics platforms before

The interface needed to answer one core question at every moment:

“What can I do right now, and what’s happening in the market?”

The Solution

We designed Memetic Launchpad as a centralized dashboard experience, powered by real-time blockchain data from the SUI network.

Core capabilities include:

Creating and launching a Memecoin in minutes
Automatic listing on the live coin market after launch
Real-time trading using SUI as the primary exchange asset
Transparent visibility into token ownership, liquidity, and performance

The platform allows users to:

Connect their crypto wallet (e.g. Slush, MetaMask, Phantom, etc)
View live market data across all tokens
Trade, swap, or hold Memecoins with confidence
Participate in token-specific communities

System Design & Key Features

Wallet-Based Access

Users authenticate by connecting their wallet, removing friction while ensuring on-chain identity.
All actions (creating, buying, selling) are gated by wallet balance and SUI availability.

Dashboard Home

The dashboard acts as the product’s control center:
Hero section explaining the platform’s purpose
Quick actions to launch a coin
Live sections for: Trending tokens, high-volume tokens, newly created tokens

This ensures users can act immediately or explore the ecosystem before committing.

Live Market Data

A core trust-building feature.

Each token displays:

Current price
Market cap
24h trading volume
24h price change
Total liquidity
Number of holders

Users can filter by:

New tokens
Trading tokens
Top gainers
Top losers

This transforms speculative trading into informed decision-making.

Token Detail Pages

Clicking a token reveals deep transparency:

Token creator and ownership details
Total earnings and fees generated
Treasury liquidity
Contract address
Creation date
Full price and performance charts (1D, 15D, 30D)

Users can buy or sell directly from this view, provided they have sufficient SUI for gas and fees.

Token Communities & Airdrops

Each token has:

A dedicated chat room for holders
An airdrop feature allowing creators or holders to distribute tokens to others

This supports community-building beyond pure trading.

MemeCoin Creation Flow

Creating a coin is intentionally simple:

Upload token image
Enter name, ticker, and description
Enter market cap
Add social links
Review wallet balance and launch cost
Launch instantly if sufficient SUI is available

Once launched, the token is automatically listed on the live market.

Parallel Contribution (My Role)

As Lead Designer, I:

Defined the overall product structure and dashboard architecture
Designed all core flows: coin creation, trading, and token exploration
Led UX decisions around market data visualization
Collaborated closely with developers to ensure feasibility within hackathon constraints
Designed with future features in mind, including liquidity locking

I also worked hands-on with another designer, ensuring consistency and speed across the interface.

Impact & Outcome

Within the hackathon scope, Memetic Launchpad successfully demonstrated: